Global journal of Economics and Business Administration

Firm Utilization of Perceived Obsolescence

Research article of Global journal of Economics and Business Administration Firm Utilization of Perceived Obsolescence Ace Kim Northern Valley Regional High School at Old Tappan Perceived obsolescence has been displayed experimentally in many situations, but remains understudied theoretically. We develop a model of consumer demand, where firms aim to maximize their profit from consumers who enjoy network benefits from updated products. Firms face two key choices, pricing and whether to obsolete their product through introducing a new mod-el. In this paper, we demonstrate that perceived obsolescence can be an effective strategy for firms, but must be employed with caution. We then use our findings to derive several testable implications that enable businesses to determine for themselves whether perceived obsolescence can be a viable strategy for them. In particular, we categorize the key differences in optimal strategies between firms that sell products with network benefits, such as social media products, as opposed to those that sell status symbols, such as watches. Keywords: Firm Utilization; Perceived Obsolescence ...

Effect on Regional integration on Inter-regional Trade in Africa

Research article of Global journal of Economics and Business Administration Effect on Regional integration on Inter-regional Trade in Africa Kossi AYENAGBO1, Badoubatoba Mathieu DISSANI2 1Faculty of Economics and Management, University of Kara, Togo. 2School of Economics, Capital University of Economics and Business, China, 100026. Regional integration offers participating countries advantages including the enlargement of the economic space, increased efficiency and the development of interregional trade. In the African regional communities, these assets are slow to emerge because of insufficient progress in the implementation of protocols, lack of economic diversification and various supply-side constraints. Moreover, Africa’s ability to participate fully in world trade is currently hampered by weaknesses in private investment inflows, commodity dependence, non-existent or poorly developed infrastructure, and small regional markets Keywords: Regional integration; Trade; Efficiency; Economic Development; Africa ...

CEO Turnover and IPO Performance

Research article of Global journal of Economics and Business Administration  CEO Turnover and IPO Performance Guanyu Chen1 and Hengfeng Xu2* 1Hangzhou Hump Supply Chain Limited 2Lancaster University Management School Previous research presents extensive conclusive results regarding the association between firm performance and CEO turnover. However, the issue of CEO turnover is still rarely investigated with regard to the usefulness Initial Public Offerings (IPOs) performance in the topic of Chief Executives Officers (CEOs) turnovers. The principle objective of this study is to investigate whether the likelihood of the CEOs turnover is inversely correlated with the IPO performance of the firm. This study is conducted by employing the U.S. sample data consists of 462 firms including 173 CEO turnover events within 5 years after the IPO offering during the period between 2003 and 2013, and it is mainly concluded that CEO turnover matters with respect to firm IPO performance, however, only for IPO long-term performance, rather than short-term performance. Keywords:  CEO Turnover, IPO Performance ...

Obfuscated Signaling: Analyzing and Predicting Changes in Branding in the Fashion Industry

Research article of Global journal of Economics and Business Administration Obfuscated Signaling: Analyzing and Predicting Changes in Branding in the Fashion Industry Solomon Son Palisades Park Jr/Sr High School As time goes on, sentiments change. This statement is perhaps best observed in the mercurial nature of the fashion industry, where styles and brands are constantly evolving. These changes may seem random, or simply a product of what celebrities enjoy at the moment. However, upon closer investigation, an interesting trend appears: the movement of designer brands towards smaller and more simplistic logos. These changes are by no means insignificant; advertising is one of the most important aspects of a brand, and its costs are substantial. Because of these costs, brands only aim to change logos when they feel they need to match a change in fashion or a cultural shift. Thus, by analyzing when and how brands change their logos, researchers can predict and capitalize upon trends in the fashion industry. However, it is still unclear as to why brands have specifically moved to more simplistic appearances. What is the appeal for newer styles to be more discreet, humble, and less ostentatious? To understand this phenomenon, we propose a model that analyzes the change in preferences and motivations in both fashion and culture across generations. Using this model, we achieve results that give further insight into how this knowledge can be used to predict and capitalize upon future trends. Keywords: Behavioral Economics; Branding; Fashion; Logos; Trends ...

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Global journal of Economics and Business Administration